In this blog post, I take a look at Greenpeace's Clicking Clean report and compare it with the Top 100 websites. When I read the Clicking Clean report, I could not help but notice "something is missing" which prompted me to look a little further.
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Vested interest: communication through biases and interests
When looking to get multiple resources aligned, find compromises on areas of dispute, and ensure consistent communications I have used the Vested Interest pseudo equation as a starting point to achieve alignment.
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